Analog Concept Vinyl & CDs

Review: Russian label Analog Concept introduces a new electro venture here, all the way from Sweden and helmed by seasoned artists Alexander Johansson and Mattias Fridell. Under this new Unwonted moniker, they channel their expertise into melancholic, warm, vocal-driven electro music that leans on Detroit techno, electro, and hip hop. The rather excellent track 'A Moment Like This' evokes a dystopian, retro-romantic future that wanders through a desolate, crumbling cityscape, contemplating distant memories and the stark reality of the present moment. This composition encapsulates their narrative-driven approach and mixes up evocative atmospheres with a nostalgic yet forward-thinking musical palette.